Hard Rock doesn’t know when this massive “re-do” will start. “Just buying something and putting the Hard Rock brand on it was never in the options.”Ī guitar-shaped hotel tower will be built where the fake volcano erupted since Steve Wynn opened Las Vegas’s first mega-resort in 1989. “I’m 100 percent committed to creating something new,” Allen told the Las Vegas Review-Journal. The volcano will be torn down as part of what Jim Allen, CEO of Hard Rock and Seminole Gaming, called a “massive re-do.” MGM Resorts announced last week that it sold The Mirage to Hard Rock International for $1.075 billion, giving the Florida-based tribal casino chain a prominent spot on the Las Vegas Strip.

A new Hard Rock hotel and casino will change the face of the Las Vegas Strip with the addition of a guitar-shaped tower. The volcano on the Las Vegas Strip will go dormant and gamblers on the Strip will play a different tune when the iconic tourist attraction outside The Mirage is replaced by the Hard Rock Casino’s signature guitar-shaped tower.

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